Sally, it’s good that you’re asking how to fix things. When disconnect is the norm, it’s impossible for teams to work effectively together. In a past workplace, my Marketing team would publish whitepapers and run events as a separate machine from Sales; likewise, they’d turn down the majority of our leads without giving any feedback.
From a distance, you’d have no idea that we both shared the same goal: drive revenue for the business. We were completely misaligned, and worse still, Nobody felt they could speak up. That was ‘the way things were done’, with little hope for dialogue or change.
Strong purpose, shared understanding, active listening—all those things were missing. Now that I’ve moved on to manage teams, I realize just how essential these components are to bring people in the workplace together. Here are some tips to create an environment where teamwork actually makes the dream work:
- Have someone representing each team attend the other team’s meetings and presentations.